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CONQUER MILAN CHALLENGE
CONQUERING MILAN THROUGH
WBD Global Consumer Products Challenge!
What are the rules to follow?
READ IT CAREFULLY!
The first stage to be reached, will be assigned to you at the start by the Jury.
From the second stage onwards, you will choose where to go, depending on your location and strategy.
Once you arrive on each stage, at the points indicated on the map, you must always:
1. Send a creative and fun selfie via WhatsApp, where the whole team is posed in front of the spot indicated in the cover photo of each stage (see images below)
2. Immediately after, you will receive, via chat, the password to find out the challenge you have to complete in that stage. Each stage has a different password
3. Read the text of the test to be passed. Then send, if required, the photo and the video created directly to the Jury via WhatsApp.
4. Once the test is over, choose from the map the next stage to reach!
GOOD LUCK!
STAGE LIST
To find out the test to be passed, click on the stage name in the list below, or scroll with the page on the website.
After reading the location description, click GO TO THE TEST, enter the password you received from the trainer and find out the mission in the stage!
and don't forget the
BONUS CHALLENGE!
Together with the materials for the activity, you have also received a WB product.
What to do with this product?
Simple, through the ancient art of barter, during your journey, you can make as many exchanges (barters) as you want and wherever you want...
Who will manage to bring the object with the highest value to the Jury at the end of the activity?
During each exchange, capture the barter moment in a photograph and send the photo to the Jury via WhatsApp, writing as the text: BARTER.
STAGE B
DUOMO
Milan Cathedral, called Duomo di Milano in Italian, is a vast Gothic-style cathedral, located in the heart of Milan. It's 515 ft (157 meters) long and 302 ft (92 m) wide. It can house up to 40.000 people. Il Duomo di Milano is one of the largest Catholic churches in the world.
FIND OUT THE TEST TO PASS!
1) send the creative and fun Team photo, indicating the letter of the stage
2) wait for the password to find out the test
3) click on GO TO THE TEST!
STAGE C
GALLERIA
V. EMANUELE
The Galleria Vittorio Emanuele II, which is sometimes nicknamed “il salotto di Milano” (Milan’s drawing room), is an elegant nineteenth-century shopping arcade. It houses some of the most luxurious boutiques in Milan.
FIND OUT THE TEST TO PASS!
1) send the creative and fun Team photo, indicating the letter of the stage
2) wait for the password to find out the test
3) click on GO TO THE TEST!
STAGE D
TEATRO LA SCALA
La Scala, or Teatro alla Scala in Italian, is one of the most famous opera houses in the world. Its sober and elegant exterior never fails to surprise those that visit it for the first time.
FIND OUT THE TEST TO PASS!
1) send the creative and fun Team photo, indicating the letter of the stage
2) wait for the password to find out the test
3) click on GO TO THE TEST!
STAGE E
PIAZZA AFFARI
Piazza degli Affari, a symbol not only of the Milanese economy but also of Italian financial activities, the square is mainly known for the presence of the headquarters of the national financial market, the Milan Stock Exchange, established here on January 16, 1808.
FIND OUT THE TEST TO PASS!
1) send the creative and fun Team photo, indicating the letter of the stage
2) wait for the password to find out the test
3) click on GO TO THE TEST!
STAGE F
CASTELLO SFORZESCO
Castello Sforzesco (Sforza Castle) was built as a fortress during the fourteenth century and is one of the most famous landmarks in Milan. Presently, it houses one of the best museums in the city.
FIND OUT THE TEST TO PASS!
1) send the creative and fun Team photo, indicating the letter of the stage
2) wait for the password to find out the test
3) click on GO TO THE TEST!
STAGE I
RIZZOLI GALLERIA
MONDADORI BOOKSTORE
Mondadori Bookstore, where to find inspiration, explore ideas and experience new emotions in store. A place of cultural and artistic contamination designed to welcome everyone.
A place where fantasy meets reality -- and magic!
SEND US THE SELFIE AFTER FINDING SOMETHING RELATED TO HARRY POTTER!
FIND OUT THE TEST TO PASS!
1) send the creative and fun Team photo, indicating the letter of the stage
2) wait for the password to find out the test
3) click on GO TO THE TEST!
STAGE J
VIA MONTENAPOLEONE
Via Monte Napoleone is a street in downtown Milan, considered one of the most luxurious areas of the city and a major center of ready-to-wear shopping. Via Monte Napoleone in 2019 was the third most expensive street in Europe and the fifth most expensive in the world, while in 2022 it was the most expensive street in Europe and the third most expensive in the world, according to Forbes.
FIND OUT THE TEST TO PASS!
1) send the creative and fun Team photo, indicating the letter of the stage
2) wait for the password to find out the test
3) click on GO TO THE TEST!
STAGE K
LA RINASCENTE
STAGE L
WIND 3
STAGE M
PICCOLO
TEATRO GRASSI
The first public Stabile in Italy, the Piccolo Teatro di Milano was founded on May 14, 1947, by Giorgio Strehler, Paolo Grassi and Nina Vinchi with the desire to give life to a theater intended as a public service: a necessary institution for the benefit of the entire citizenry, with the mission of bringing on stage quality performances aimed at the widest possible audience.
FIND OUT THE TEST TO PASS!
1) send the creative and fun Team photo, indicating the letter of the stage
2) wait for the password to find out the test
3) click on GO TO THE TEST!
STAGE N
MANZONI HOUSE
Casa Manzoni is a historic palace in Milan, located at 1 Via Morone, famous for being the home of writer Alessandro Manzoni from 1814 until his death.
FIND OUT THE TEST TO PASS!
1) send the creative and fun Team photo, indicating the letter of the stage
2) wait for the password to find out the test
3) click on GO TO THE TEST!
STAGE O
PALAZZO REALE
For many centuries, the Royal Palace of Milan was the seat of the government of the city of Milan, the Kingdom of Lombardy-Venetia, and then a royal residence until 1919, when it was acquired by the state and became the site of exhibitions and displays.
FIND OUT THE TEST TO PASS!
1) send the creative and fun Team photo, indicating the letter of the stage
2) wait for the password to find out the test
3) click on GO TO THE TEST!
